Customer Portfolios' Blog

Customer Portfolios, CMO, Email Marketing, personalization, email personalization, Marketing

3 Questions to Strengthen Your Email Personalization

Posted by Nick Godfrey

Data-Driven Marketing, Marketing Data Management, Customer Experience, Customer Portfolios, CMO, Customer Database, Siloed Data, omnichannel, marketing database

3 Tips For Turning Your Marketing Database into a Customer Experience Tool

Posted by Denise DeSisto

Customer Portfolios, CMO, Email Marketing, Brand, Welcome Campaigns

6 Tips to Strengthen Your Email Marketing: Welcome Series

Posted by Nick Godfrey

CRM, Marketing Strategy, Marketing Programs, Technology, Retail, Customer Experience, Customer Portfolios, Chief Marketing Officers, CMO, Email Marketing, Customer Database, Customer Value, Preference Center, Email Preferences, Privacy Policy

5 Mottos from Mom about Preference Centers

Posted by Millie Park

CRM, Marketing Strategy, Retail, Customer Experience, Customer Portfolios, Chief Marketing Officers, CMO, Email Marketing, Customer Database, Customer Value

Strengthening Your Email Marketing: Email and Account Sign-Up

Posted by Nick Godfrey

Retail, Customer Experience, Customer Portfolios, Chief Marketing Officers, CMO, In-store experience

6 Tips for a Customer Experience Audit: Put Yourself in your Customers’ Shoes…or Pants…or Jackets….

Posted by Denise DeSisto

Data-Driven Marketing, Marketing Data Management, CRM, Lifecycle Marketing, Loyalty Marketing, Customer Experience, Loyalty, Customer Portfolios, CMO, Email Marketing, Marketer Roundtable

4 Key Takeaways from Customer Portfolios Marketer Roundtable

Posted by Millie Park

Lifecycle Marketing, CMO, In-store experience, Customer Database

4 ‘To-Do’s’ to Enhance Your Marketing in 2017

Posted by Denise DeSisto

CRM, Marketing Strategy, Retail, Customer Experience, Chief Marketing Officers, Thought Leadership, Innovation, CMO, Revenue Generation, Brand

CMOs: Innovate or Die … Or At Least Get Fired ...

Posted by Nick Godfrey

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